Bitcoin briefly surpassed Amazon in market capitalization, hitting a new milestone on Friday with a peak market cap of $2.36 trillion. The leading cryptocurrency also reached a record-breaking price of $118,667, according to CoinGecko. This surge propelled Bitcoin to become the fifth most valuable asset globally, overtaking the e-commerce giant.
With this achievement, Apple has now become Bitcoin’s next potential target. The tech company, led by Tim Cook, holds a current market cap of $3.16 trillion. For Bitcoin to surpass Apple, its price would need to climb to approximately $159,000 per coin — assuming Apple’s valuation remains stable.
Microsoft, once a close rival to Apple for the top spot, currently ranks as the second most valuable company with a $3.7 trillion valuation. However, Nvidia has recently taken the lead in the corporate world, driven by its dominance in AI chip production. It now boasts a $4 trillion market cap, becoming only the third company in history to reach that level. Analysts believe Nvidia could reach between $4 to $5 trillion in the near future.
Despite these milestones, gold remains the most valuable asset overall, with a market cap of $22.6 trillion. However, crypto investor Mike Novogratz suggests Bitcoin could eventually surpass gold, especially as younger generations favor digital assets over traditional stores of value.
Bitcoin’s growing momentum in 2025, driven by institutional demand and market maturity, continues to fuel speculation about whether it could challenge even bigger players in the financial world. As mainstream adoption increases and supply remains capped, the race toward Apple — and perhaps beyond — has begun.
